One Stop destination for your Digital Marketing & Photography needs!

Digital Marketing

Digital Marketing Blogs

Digital Marketing Blogpost series – 1 : Find your Niche

Hello all, welcome to my blog. Here I will be writing articles related to Digital Marketing every week. For the very first week of Digital Marketing blogs, I will be writing what Digital Marketing is about itself. As it is very important to understand the basics of Digital Marketing first before we can step into it in-depth.

Many of you here might be aware of what marketing is right? Just in case you don’t, you can refer to the article here. Now getting back to the point, let’s see what exactly is Digital Marketing. 

Digital Marketing blogs by Sriraksha vasu
Digital Marketing blogs by https://srirakshavasu.com

Digital Marketing can be simply referred to as Advertising /Marketing your products or services using any digital medium. The digital medium can be your website, any search engine, social media platforms, or via emails.

As the majority of the world’s population is on the internet these days Digital Marketing can be a great way to reach people.

It may sound pretty easy. But, you need to be aware of the market, the demand in the market, different ways of digital marketing like SEO, Social media marketing, Email Marketing & many more, & also need to learn to use certain tools in order to target and reach the correct audience. 

With Digital Marketing becoming an enormous concept these days, you will have to stay up to date regarding the new emerging market base, updated versions of the Digital Marketing tools, etc.

But for this article, I will speak about what is Niche first, as, that will form the very basic foundation for you to begin as a digital marketer.

In order to start as a digital marketer, you first need to be thorough with the marketing concepts. Because understanding the essence of Marketing is very necessary. Once you are done, the very next and most important thing to do is to find your niche.

Now you might be wondering what is a niche right? Let me tell u in the most simple way. The focussed area in the market for your business is your niche. For example, Photography, Finance, Health & Fitness, Fashion, Beauty, Agriculture/Agribusiness, etc. But to start with, choose a very narrow niche. That means, just choose one field under your main niche.

For example, if I take Photography as my niche ( as my talent and passion was in this field), I have too many categories coming under it. Say, Street Photography, Wedding Photography, Portrait Photography, Maternity Photography, Mobile Photography, Editing and so much more to say about different types of cameras available, different lens attachments for those, etc. 

If u ask me what I would choose to make some content to start my Digital marketing journey, I choose Mobile photography to start with. As it is quite in demand these days and also, almost all of us have a smartphone with very nice cameras and all of us would like to click and edit pictures to post it on our social media channels. So I choose that to reach out to people. Just like this, find what is in demand in the market and where your talent and passion lies in. Once you are sure of your niche, you will be good to go.

That’s it for this article guys. Thank you for reading my article. I will be posting the next article soon. Stay tuned.

About the Author

Sri Raksha

Hello everyone. My name is Sri Raksha. I am an Engineer, Passionate Photographer, Business enthusiast and also a Digital Marketer. I shall be posting related articles on my website, preferably once a week. Feel free to check them out. :)

You May Also Like

20 Comments

  1. […] Digital marketing is marketing through digital platforms. It is playing a vital role in this fast-paced world. The business and people are learning that more customer engagement happens on platforms like social media, email, and blogs. Know more about digital marketing here […]

  2. Some really choice blog posts on this web site , saved to favorites . Gilly Sly Sine

  3. Hi there. I found your blog by way of Google even as searching for a related matter, your website got here up. It seems to be great. I have bookmarked it in my google bookmarks to come back then. Henryetta Wittie Gavrielle

    1. Thanks a lot for your appreciation.

  4. Hey, thanks for the article post. Really looking forward to read more. Keep writing. Alia Arv Katheryn Elspeth Ric Yurt

    1. Thanks a lot for your appreciation. Sure, will write more.

  5. Just desire to say your article is as astounding. The clarity for your put up is simply great and that i could assume you are knowledgeable in this subject. Well with your permission allow me to clutch your feed to stay up to date with drawing close post. Thanks a million and please carry on the gratifying work.

    1. Thanks a lot for your appreciation.

  6. Thanks for your post on this site. From my own experience, periodically softening up a photograph may provide the wedding photographer with a bit of an inspired flare. Often times however, the soft clouds isn’t just what you had at heart and can usually spoil an otherwise good snapshot, especially if you consider enlarging that.

  7. My spouse and I stumbled over here coming from a different website and thought I might as well check things out. I like what I see so now i am following you. Look forward to checking out your web page for a second time.

    1. Thanks a lot for your appreciation.

  8. I have seen that today, more and more people are attracted to camcorders and the field of picture taking. However, being a photographer, it’s important to first spend so much time frame deciding which model of dslr camera to buy as well as moving from store to store just so you could potentially buy the cheapest camera of the brand you have decided to decide on. But it does not end right now there. You also have to take into consideration whether you should obtain a digital digital camera extended warranty. Many thanks for the good ideas I received from your weblog.

  9. Admiring the dedication you put into your website and detailed information you offer. It’s nice to come across a blog every once in a while that isn’t the same out of date rehashed information. Excellent read! I’ve bookmarked your site and I’m including your RSS feeds to my Google account.

    1. Thanks a lot for your appreciation.

  10. The article is really excellent. Every time I read it, I get information again.
    The best article I’ve read in a long time. thankx

  11. Really thank you for this beautiful article, it was a very informative article.

  12. Attractive part of content. I simply stumbled upon your web site and in accession capital to assert that I get actually loved account your weblog posts. Any way I will be subscribing on your feeds and even I achievement you get admission to persistently quickly.

Comments are closed.